Email marketing has been around for decades and is one of the most profitable digital channels for small businesses. Despite this, many small firms struggle to see results. Open rates stay low, click-through rates are disappointing, and campaigns fail to produce...
technology
How ‘App Overload’ Drains Businesses of Time and Money
Running a small or medium-sized business today almost always means relying on digital tools. From project management apps to communication platforms, accounting software, and CRMs, the choices seem endless. On the surface, having a tool for everything feels efficient....
How CRM Integrations Save Time for Busy Teams
If your business relies on multiple tools like email, project management apps, and accounting software, you’ve probably felt the drain of switching between platforms. That constant switching costs precious time and creates unnecessary risk. The solution is simple:...
Zoho Campaigns vs Mailchimp: Which Tool Fits Your Business Better?
If you’re running a small, medium, or enterprise-sized business in the UK, you’ve probably felt the headache of choosing the right email marketing software. There are so many options, and the wrong choice can mean wasted time, money, and missed opportunities. Two...